Social Media Marketing Course in Lahore
Run a business page properly: content pillars, reels that get watched, Canva design, boosted posts and Meta ads basics, growth reporting and client packages.
In short
The Social Media Marketing course at InnoTech Skills Institute is taught live online to students anywhere in Pakistan and costs Rs 6,500 a month — Rs 13,000 for the full 2-month course. Classes are live online only, batches are capped at 10 students, and the fee already includes the certificate and the final 15-day client phase.
- Monthly fee
- Rs 6,500
- Full course
- Rs 13,000 (2 months)
- Duration
- 2 Months
- Class mode
- Live online only (no physical classes)
- Batch size
- Maximum 10 students
- Timings
- Morning, evening or weekend
- Certificate
- Included in the fee
- Refund
- Full refund within 3 days
- Taught in
- Urdu and English
- Entry requirement
- None
- Who can join
- Students anywhere in Pakistan
- Admissions office
- 38-D Near Mian Chowk, Jubilee Town, Lahore
Fees in Pakistani rupees. Updated 2 November 2026.
Month-by-Month Curriculum
Month 01
Content That Gets Seen
Month 02
Ads, Growth & Clients
Tools Covered
Who This Is For
- Beginners
- Shop and business owners
- Freelancers
- Students
Why learn social media marketing at InnoTech
Almost every small business in Lahore has a Facebook or Instagram page, and almost none of them are run well. That gap is the whole opportunity, and it's the easiest first client any of our students get, because the owner can see the problem on their own phone. This is the short, cheap way in. Two months, no ad budget needed to start, and by the end you're managing pages rather than just posting on them. You'll set up profiles the way a business should, plan content properly instead of posting whenever, shoot and cut reels, design in Canva, and then move into boosted posts and the basics of Meta ads so you know where money should go. The second month ends on the commercial side: what to charge for monthly page management, what goes in the report and how to keep the client past month one. If you want the deeper version with full ad campaigns, that's the 3-month Digital Marketing course. The last 15 days here are the client phase.
How the course runs
Classes: live online only
There are no physical classes. Every class runs live on Zoom or Google Meet, with the instructor teaching, giving assignments and checking your work in real time.
Batch size and timings
A batch is never more than 10 students, so the instructor sees everyone's work. We run morning, evening and weekend batches. Message the counselor on WhatsApp for the next start date and the timing that fits you.
Fee: Rs 6,500 a month
The course is 2 months, so the full course comes to Rs 13,000. You pay month by month, not all at once. If you leave within 3 days of your first class, what you have paid for the course is refunded in full. Full details are on the fees page and the refund policy.
Certificate and the last 15 days
When your final project is done you get the InnoTech Skills Institute certificate of completion, printed, and you can collect it from our Jubilee Town office or have it couriered to you. It's our own certificate, not a government diploma; what gets you hired is the portfolio you build here, and the certificate confirms you built it. The last 15 days of the course are spent on finding paying clients: pricing, proposals, outreach and follow-up.
Final Portfolio Output
Two managed business pages with a 30-day content calendar, a reel set and a growth report.
Real Projects
- 130-day content calendar
- 2Reel set for a business
- 3Page audit and rebuild
- 4First boosted campaign
- 5Monthly growth report
Earning Paths
Final 15 Days Included
You do not just learn. You learn how to sell the skill.
Every course ends with client hunting, proposal writing, pricing, outreach, and portfolio positioning.
What this course costs against the rest of Lahore
Rs 13,000 for two months is our whole fee, and it isn’t the lowest number in this city. Here is what other institutes publish for social media marketing, all read off their own pages on 21 September 2026.
InnoTech Social Media Marketing: Rs 13,000
Rs 6,500 a month for two months, paid month by month. Content pillars, reels, Canva, boosted posts and Meta ads basics, growth reporting, and the client package you will sell afterwards.
PNY Trainings: Rs 5,000 for one month
Their fee page prices a one-month Meta Social Media Marketing boot camp at Rs 5,000 with no registration fee, and an Instagram boot camp at Rs 7,500. That’s genuinely cheaper than us. It’s also one month, in a much bigger room, and their two-month AI-powered course doesn’t publish a fee at all.
MTEC College: Rs 21,000
Rs 21,000 for twelve weeks, in person, capped at ten students. A smaller room than ours for Rs 8,000 more, which is a fair trade if that is what you want.
TRACS: Rs 25,000
Rs 25,000 for eight weeks, three days a week. Two and a half times our fee for roughly the same length.
IDEO College: Rs 15,000
Rs 15,000 per person for two months on weekend evenings, 6pm to 8pm Saturday and Sunday.
One day, $1,795, plus VAT
A global training company’s Lahore listing sells a one-day introduction to social media for $1,795, VAT exclusive, and shows that same price on every date from October 2026 to October 2027. One day. That’s the end of the market our fee isn’t competing in.
And the free options, because they are real
You can learn a lot of this without paying anyone. Here is the honest version.
DigiSkills.pk: free, and enormous
Their Digital Marketing course is free of cost, twelve weeks, 24 hours of video, and 26,961 people were enrolled in that batch. It covers the platforms and Google Analytics. The catch is their own notice that enrolment closed on 23 July 2026, before the 3 August start, because seats filled early, and that nobody reviews your page or your reel.
Meta Blueprint: free courses, paid exam
Meta’s own certification page says you prepare with free courses, study guides and practice tests, then register for an online exam. The courses are free and worth doing. The exam price is not published on that page, so budget for it separately.
What social media work pays in Pakistan
Published figures with their sample sizes, monthly, as Indeed Pakistan prints them.
Social media specialist: Rs 42,689 a month
Updated 14 September 2026 from 2,200 reported salaries, range Rs 16,922 to Rs 107,694. This is the best-sampled figure of any skill we teach, so treat it as the real floor. In Lahore the same title reads Rs 52,996 a month.
Social media manager: Rs 56,308 a month
Updated 14 September 2026 from 1,100 reported salaries. In Lahore the same title reads Rs 60,031 a month from 372 salaries, and Rs 77,697 in Gulberg.
Senior social media manager: Rs 91,018 a month
Updated 20 August 2026, range Rs 49,770 to Rs 166,451, but from only 28 reported salaries. We’re flagging that sample because a number built on 28 people is a direction, not a promise.
One source disagrees, and we will say so
Payscale Pakistan puts a social media manager at Rs 296,609 a year, which is under Rs 25,000 a month, from 80 profiles in December 2025. Indeed’s sample is far larger and nine months fresher, so we lead with Indeed and leave both on the page.
Who can join, and in what language
Two questions we get every week, answered plainly.
No entry condition, and no following needed
You don’t need a degree, a test, or an existing page with followers. You need a phone, a laptop and the willingness to post work that is not perfect while you learn.
Taught in Urdu and English together
Class runs in a mix of Urdu and English. Ads Manager, the metrics, the client report and the words you will use in a proposal stay in English, because that is how the work is written.
Course FAQs
How is this different from Digital Marketing?
Digital Marketing is 3 months and covers ads, SEO, funnels and strategy. This one is 2 months and stays on social media: content, reels, growth and page management. Many students do this first and upgrade later.
Do I need to spend money on ads?
Not to learn. We practise campaign setup on small budgets, and a few hundred rupees is enough to see a real campaign run. You're never required to spend more.
Do I need a good camera?
A phone is fine. Most reels that perform were shot on a phone, and lighting matters far more than the camera.
What can I charge for page management?
Local page management commonly runs between ten and twenty five thousand rupees a month per client in Lahore, depending on how much content is included. The client sprint covers how to price and package it.
What is the fee?
Rs 6,500 a month for 2 months, Rs 13,000 in total. You pay month by month. If you leave within 3 days of your first class the course fee you have paid is refunded.
Are classes online or physical?
Online only. There are no physical classes; every class runs live on Zoom or Google Meet with the instructor.
What are the class timings?
We run morning, evening and weekend batches, each capped at 10 students. WhatsApp the counselor for the next start date and the slot that suits you.
Is the certificate government-recognised?
No. It's InnoTech Skills Institute's own certificate of completion, printed, and you can collect it from our Jubilee Town office or have it couriered to you. Employers and clients look at the portfolio you build during the course; the certificate confirms you completed it.
What happens in the last 15 days?
The final 15 days are the client phase: you set your price, write proposals, do outreach to local and international clients and learn to follow up. The goal is that you leave with a real lead or a first paying client, not only a certificate.
Is the course taught in Urdu or English?
Both. Classes run in a mix of Urdu and English. Ads Manager, the metrics, the client report and the words you'll put in a proposal stay in English, because that's how the work is written.
Do I need a following already, or a degree?
Neither. There's no entry test and no minimum qualification, and you don't need a page with followers. You need a phone, a laptop and the willingness to post work that isn't perfect while you're still learning.
What does social media work pay in Pakistan?
Indeed Pakistan reported a social media specialist at Rs 42,689 a month in September 2026 from 2,200 reported salaries, which is the best-sampled figure of any course we teach, and Rs 52,996 for the same title in Lahore. A social media manager reads Rs 56,308 a month from 1,100 salaries nationally, Rs 60,031 in Lahore from 372, and Rs 77,697 in Gulberg. Senior manager reads Rs 91,018, but from only 28 salaries, so we're flagging that sample rather than leading with the big number.
DigiSkills and Meta teach this free. Why pay?
They do, and both are worth your time. DigiSkills.pk runs Digital Marketing free of cost, twelve weeks, and 26,961 people were enrolled on the batch that started 3 August 2026, though enrolment closed on 23 July because seats filled early. Meta's own certification page says you prepare with free courses and then register for a paid exam whose price it doesn't publish. What you pay us for is a batch capped at 10, feedback on your actual reels and pages, and 15 days at the end spent on landing a client.
How does the fee compare with other institutes in Lahore?
Rs 13,000 in total for two months, paid Rs 6,500 a month, and we aren't the cheapest. PNY Trainings publishes a one-month Meta social media boot camp at Rs 5,000 with no registration fee. MTEC College lists Rs 21,000 for twelve weeks capped at ten students. TRACS publishes Rs 25,000 for eight weeks. IDEO College lists Rs 15,000 for two months of weekend evenings. A global training company's Lahore listing sells a one-day introduction for $1,795 plus VAT. All read off their own pages on 21 September 2026.
Ready to join this batch?
Fill the admission form online. It takes about two minutes, you'll get a reference number straight away, and a counselor calls you back to confirm your batch and timing.
Monthly fee, no lump sum. Batch of 10 students. Full refund within 3 days of your first class.